Digital Lavender is a soothing and restful color that helps to create a calming atmosphere. It's often associated with deep thought and creativity. It has also been linked to health and wellness.
While lavender has been an appealing color to consumers for decades, it is also a gender-inclusive colour, making it a popular choice for brands and retailers that want to reach both sexes. It's also a great complement to other trendy colors.
The hue is gaining popularity in fashion and consumer electronics. WGSN, a trend forecasting firm, has predicted that it will be the Color of the Year for 2023. Its association with digital health and growing interest in wellness are the reasons for this prediction.
It is believed to also represent balance and calmness. This makes it an excellent complement to other current colors such as yellow. It's also a great color for mood-boosting lighting. Among other applications, it will be used for smart fitness products, digital therapy products, and wearables.
WGSN predicts a rise in digital wellness, with a greater focus on health & fitness. Consumers are placing a strong emphasis on their physical and mental health, and are looking for a positive, uplifting environment. Healing rituals and mindfulness are increasingly popular. That's why the demand for Digital Lavender is expected to grow.
According to WGSN Digital Lavender fits well with all kinds of products that are appealing to customers. Specifically, it's a perfect fit for smart fitness products, sleep products, and other training-led products. It's also important for home decor accessories because it can promote a peaceful and calming environment. It's a color that consumers can use as a way to balance technology and nature.
With these factors in mind, WGSN predicts that Digital Lavender will expand into all fashion product categories. The hue will be used in a variety of industries, including interiors, fashion, and consumer electronics, by 2023.
WGSN has collaborated with color expert Coloro to identify this year's color trends. Together, they took inspiration from the Mercedes-Benz's "living creature" vehicle. They also studied the effects of color on how the world adapts to uncertainty. They predict that videogames will have an increasing influence and that low-impact, circular resources will be more attractive.
Coloro and WGSN agree that Digital Lavender will continue to grow in importance. The color has a strong link to the health- and wellness industries and is a direct connection to the rise of the mental health movement. The hue is already used in loungewear collections by brands such as Lululemon, Pangaia and Pangaia.
In the future, the hue will be featured in a range of products, from virtual beauty filters and e-commerce sites to home decor accessories. The color is also well-suited for tech elements such a TV with a VESA attached.
FAQ
Virtual experiences will continue to grow after the pandemic.
Today's world is connected more than ever. We communicate faster and share information more effectively, as well as collaborate across national borders.
The way we interact and the environment around us will change as technology advances.
This is the next frontier in this evolution. Virtual reality (VR). Virtual worlds will revolutionize the way we learn, play, explore, and do business.
While VR might seem appealing to consumers, there are questions about its potential use to exploit vulnerable users.
Experts warn that VR headsets may be used by cybercriminals to lure victims into phishing and scams.
This means that when you buy a headset, check out the manufacturer's privacy policy and terms of service.
You should also make sure that you have chosen a reputable company.
Read reviews online and ask family and friends to tell you what they think. Chances are, if you're being sold a product by someone, they'll tell you it's great. Look for independent websites that provide detailed reviews.
Many companies now include terms-of-service and privacy policies on their packaging. This makes them easy to find and review.
You can contact the retailer directly if you are not satisfied with your purchase.
How does technology impact the fashion industry Answer: Many changes.
We see a shift towards digital stores from physical ones. We also see eCommerce becoming more popular.
We are also seeing shifts in the way that shoppers interact directly with retailers. While they want to shop anywhere and anytime, they also want to feel special when they go to a store.
Retailers are adapting by offering new ways to engage customers. For example, they're offering mobile payment systems so shoppers can pay while browsing. Apps are also available that enable shoppers to search for new items in the store.
Shoppers are becoming more demanding. They are more than content to browse through catalogues and websites. They want to try things out firsthand. So, retailers open pop-up stores, host events and launch pop-ups for shoppers to experience new products.
What products will consumers be buying after the pandemic of 2022?
Consumers will continue purchasing products that can help them live a healthier life and protect them from illness. This includes foods like snacks, drinks, petfood, and supplements.
They are also more likely to spend on their health insurance, which is projected to rise by 10% annually over the next ten years.
The most significant change we anticipate is a greater focus on prevention and wellness. The majority of consumers will want to buy products that promote healthy lifestyles.
This means you should look for products that can help you sleep better, reduce stress levels, or keep your hair and skin looking younger.
Due to the pandemic health will be more important than ever for shoppers. Therefore, there will be a greater need to spend on preventive healthcare.
Mobile is influencing fashion industry?
It is no secret that mobile devices are becoming more powerful each year. Today they can take photos, play music, record videos and even surf the internet. Mobile phones are used to check the outfits.
You can use them to check the fit of a gown before you purchase it. Other people use them to take photos of themselves in front of mirrors.
If you are thinking of buying a new outfit for the next season, make sure to take a photo with your smartphone!
Statistics
- Nearly 30% of consumers have started their holiday shopping, though 55% say rising inflation has altered their gifting and spending plans for 2022. (junglescout.com)
- OTC Medicine 57% Beauty & Personal Care 52% Vitamins & Dietary Supplements 51% Home & Kitchen 47% Top retailers where consumers are shopping in 1. (junglescout.com)
- 70% of parents surveyed agree that in 2022 they are planning to take their first international trip with their children since before the pandemic. (americanexpress.com)
- and what they are traveling for, with 78% of respondents wanting to impact the community they visit positively.1 Eating & Shopping at Small businesses (americanexpress.com)
- As experts quabble over the official call, most consumers are already experiencing economic uncertainty: 52% say their household income is unstable, up 36% from three months ago, and 73% have either reduced or maintained their overall spending levels. (junglescout.com)
External Links
How To
Where are the travellers headed?
Tourists are traveling to places where they can connect with the local culture and find inspiration.
The world is getting smaller. More people travel more frequently. Tourism is growing faster than any other industry. Retail is now smaller than tourism.
In an increasingly globalized world, travel is becoming more affordable, easier, and safer than ever. There are still areas of improvement.
Travelers seek places that inspire them, provide authentic cultural experiences, and create memorable memories.
They want new experiences, to meet new people, or discover new places.
But when they go on vacation, they also want to feel safe. They want to know that they'll return home without being robbed, assaulted, or even worse.
This is not just about safety. The traveler also wants to have fun. They are eager to discover new places, restaurants, sights, activities, and other attractions.
They want to make friends along the way and learn about the cultures of the countries they visit.
These are the exact reasons tourists flock to popular tourist attractions such Disneyland Paris, Universal Studios Hollywood. SeaWorld Orlando. SeaWorld Orlando. Legoland Florida. Six Flags Magic Kingdom. Cedar Point. Busch Gardens Tampa Bay. Walt Disney World Resort.
These are not the same locations as your typical hotel chain. These are destination resorts.
They offer guests amazing food and entertainment as well breathtaking views and unique experiences.
Theme parks are home to many of the top 10 most popular hotels in the world. These are some of the top 10 most sought-after destinations for international tourists.
For example, Tokyo Disneyland is one of Japan's most popular tourist spots. It has been voted No. 1 by TripAdvisor's Travellers Choice Awards each year since 2012.
According to National Geographic Society in 2019, Tokyo Disneyland was the best spot for families to visit.
It was ranked #3 on their top 50 family-friendly locations around the world.
Disneyland Paris was second. Universal Studios Hollywood came in third.
This may be the place you should go next if you're searching for a resort destination.