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Spring/Summer 2022 Fashion Trends Forecast 2022



emerging consumer trends

Bright colours, seductive silhouettes and carefree lightness are the fashion trends for spring/summer 2022. This season, hemlines will be higher, stripes will return, and fringes will be everywhere. This season, suit will be the ultimate statement piece.

Mini skirts

Mini skirts are back for spring/summer 2022, with a new colour, Atlantic Blue, becoming the new colour of the season. This shade is soft and muted and is perfect for slow-fashion lovers. The new mini skirt is a shorter version for the classic midi.


most bought items

Crochet tops

Crochet tops are a fashion staple that are back in style this year. This trend, which is a throwback back to the 60s & 70s, is making a comeback this year as a transitional piece for warmer temperatures. Crochet is a type of weaving that uses a hook to interlock loops of yarn, thread, or other materials. Allfreecrochet states that crochet is the art of creating fabric out of yarn.

Lavender hues

In recent years, the popularity of lavender has increased and it is now a popular colour choice for many products. The colour has a gender neutral effect and is featured on many products, such as clothing and accessories. It is also used in many self-care products and wellness products. It's also being used in mood-enhancing lighting, homewares and consumer electronics.


Platform sandals

Platform sandals are the best choice of footwear for spring/summer. These sandals can be worn daytime or dressed up for night events. For something more fun, you can combine platform sandals with sequins, glitter, and other fun details. For spring/summer, the caged fishingman sandal is another option. This style has been approved by Prada and Versace.

Black-and-white '60s-inspired looks

In the decade which spawned counterculture, women were free and allowed to experiment with their fashion choices. Short hemlines and skin-baring clothing were the norm, and women were encouraged to challenge themselves with unconventional color combinations. Innovative designers and fashion houses are now reviving these sentiments.


key consumer trends

Sporty sunglasses

Sporty sunglasses are a great way to stay ahead of the fashion curve. This style is a new option for people who are looking for high-performance sunglasses with a retro-futuristic design.


Next Article - Hard to believe



FAQ

What will consumers buy post-pandemic 2022?

Consumers will continue purchasing products that can help them live a healthier life and protect them from illness. This includes foods such as snacks, beverages, pet food, and supplements.

They also tend to spend more money on health insurance, which is expected to increase by 10% per year for the next decade.

The biggest change we expect is an increased focus on wellness and prevention. Products that promote healthy lifestyles, and prevent disease will be sought after by consumers.

This means buying products that will help us sleep better, reduce stress levels, and keep hair and skin young.

Because of the pandemic, healthy living will be more important to shoppers. This will result in higher spending on preventative healthcare.


What are the top ten things teenagers spend their money on?

There are a lot more data available about consumer trends than we can use, but none of them is actionable. We looked at the data and decided to do our own analysis. We wanted information on the products and services that teens purchased. We then looked at the changes in these purchases over time.

The results surprised even us. The results showed that teens are quite frugal when shopping. They spend more on clothing than any other group apart from books. Technology is where they spend the most.

Teens are big consumers of mobile phones, tablets, and computers. These devices were purchased by almost 2 billion dollars last year by 13-17-year-olds.

However, what is most striking is the fact that while they spend a lot for electronics, they don't spend as much on their smartphones. Less than 1% of smartphone usage by teens is devoted to apps.

That means most of them are using smartphones to browse the web. They're using Snapchat, Facebook and Instagram. They enjoy games on Xbox and PlayStation.

They use their phones for communication, video and music.

This is a very interesting trend. It suggests that teens are more dependent on mobiles.

They are also spending more time on TV. Teens watch TV more than any other age, apart from those aged between 5 and 9 years.

There are many reasons people turn to television. One of them is that it's easier to control. Even though they've access to various digital options, they tend to stick to traditional media.

They also have more choice. Kids love to switch channels, so they'll often pick up whatever's on instead of sticking with one channel.

It's also just plain fun. Teenagers enjoy being able to interact on screen with their heroes, whether that's through talking to them or exploring other worlds.

They aren't happy with the content they see. According to a survey by Common Sense Media, 90% of parents say they'd prefer their kids watch less TV if it meant better shows. A majority of parents prefer that their children play video games over watching TV.

This shouldn't be surprising. We know from experience that children who watch more TV are more likely than others to become obese. Harvard University recently conducted research that supports these findings.

It was found that every additional hour of TV watching per day was associated to a 2.5-point rise in the BMI among children between 6 and 11.

It might be time that we think about ways to help our children move away from screens. We should ensure that our children have healthy snacks and drinks.

Or perhaps we should encourage them to play sports instead. According to the latest statistics, physical activity is declining in all age groups. It is time to change that.

There are many things that we can do to improve the health of young people. Simply look at all the evidence.


What will be the fashion industry's future by 2022

In 2022, we expect the fashion industry to continue its growth trajectory. The pace of change is picking up, as we've seen in recent years.

Everything is being disrupted by technology, from communication to travel to buying products to how you consume content.

It is only going to get faster. We predict artificial intelligence (AI), will be used for almost every aspect in life by 2022.

Personal assistants such as Siri and Alexa, to self-driving cars or smart homes. AI will change all industries, including fashion. It will enable designers and consumers to design beautiful clothes through 3D printing.


What has the technology's impact on the fashion industry? Answer: Many changes.

We see a shift to digital shops from physical stores. And we see eCommerce become increasingly popular too.

We are also seeing changes in the way shoppers interact with retailers. They want to shop anytime, anywhere, but they still want to feel special when they visit a store.

Retailers are adapting to new ways of engaging customers. For example, they're offering mobile payment systems so shoppers can pay while browsing. Apps are also available that enable shoppers to search for new items in the store.

Shoppers are also becoming increasingly demanding. They want more than just to browse through websites or catalogs. They want to try things out firsthand. Pop-up shops and events are held by retailers.


What trends do you predict for the fashion industry in 2023?

The future is unpredictable. But when it comes to fashion, there are two main trends we can expect to continue. One is the rise of athleisure. Athleisure has seen a rise in yoga pants, shorts, tanks, sweatshirts and sweatshirts.

Not only are clothing brands adopting more casual styles, but so are other fashion brands. These styles are becoming more popular among athletes. Tennis star Serena Williams wore an athleisure dress while playing against Naomi Osaka.

Another trend that will continue is the increasing demand for personalized products. Nike has begun making shoes that fit everyone's feet, according to brands like Nike.

As technology advances, we'll likely see more developments in wearable tech. And the way we shop may change too. We could see mobile apps that let us customize our outfits as self-service kiosks become more common.


What role does Instagram play for the fashion industry

Instagram is a great platform for brands to connect and collaborate with influencers. It's no surprise, as it allows them to reach a large audience.

However, it is not about reaching an audience. Engagement is the key to influencer marketing. It's about building relationships with your followers. That takes time.

It's all about consistency and reliability. It is about regularly publishing quality content. Answering questions and comments.

Insta is great for engaging fans. However, it is not a good platform for selling products. That's where other social media channels come in.



Statistics

  • 55% of respondents agree they want to book a once-in-a-lifetime vacation in 2022. (americanexpress.com)
  • While 19% of respondents state they didn't travel in the past two years, other families' favorite experiences included: domestic travel (19%), beach resorts (12%), road trips (11%), international travel (10%), staycations (7%), camping (6%), and more.1 (americanexpress.com)
  • 56% of respondents stated they held off on traveling for major entertainment events last year, but have plans to return to these events this year.1 (americanexpress.com)
  • Nearly 30% of consumers have started their holiday shopping, though 55% say rising inflation has altered their gifting and spending plans for 2022. (junglescout.com)
  • OTC Medicine 57% Beauty & Personal Care 52% Vitamins & Dietary Supplements 51% Home & Kitchen 47% Top retailers where consumers are shopping in 1. (junglescout.com)



External Links

statista.com


businesswire.com


en.wikipedia.org


bloomberg.com




How To

What are examples of consumer trends?

Trends indicate shifts in consumption patterns.

While some trends are unpredictable, most tend to be predictable. There are two types: cyclical or secular trends.

The tendency for cyclical trends to repeat over time is that they are often repeated. For example, we've had three decades of economic growth, meaning consumers generally spend more money each year. These cycles tend to be short-lived. In fact, spending declined in the recession of last decade.

Secular trends can be defined as long-term, long-lasting changes that are more frequent over longer periods. Technology advances like the internet and mobile phone technology are examples. These trends are often driven primarily by changes in lifestyles and tastes, and do not necessarily correspond with economic activity.

The biggest trend is the shift to online shopping. The shift to online shopping is becoming increasingly popular among consumers. Another important trend is eCommerce. eCommerce has seen an increase in popularity and sales than physical retailing over the past few years.

Another important trend is the increase in social media usage. Social media has become ubiquitous and is used daily by millions around the world. People use online platforms like Facebook, Twitter Instagram, Pinterest, Snapchat and Instagram to share information, express their opinions, and communicate with loved ones.

Wearable technology is a third trend. Smartwatches are becoming increasingly popular, as well as smart clothing and fitness trackers. Wearable tech devices can be used to monitor and control our health, as well as our environment and to interact with the rest of the world.





 


Spring/Summer 2022 Fashion Trends Forecast 2022